MINISO Opens First Physical and Online Store for the Portuguese Market
Branded variety retailer MINISO (NYSE: MNSO) has opened the doors to its first physical store in Portugal, as well as an online store in Portuguese, on January 7. The simultaneous opening of both stores reflects the company’s strategy to develop both online and offline channels to serve its customers during the COVID-19 pandemic.
MINISO shares some consumer trends for this festive season that may surprise you
December 17, 2020 - At a time when much is being said about retail being one of the industries hardest hit by COVID-19, the ever-expanding lifestyle retailer brand, MINISO, recently disclosed some data and consumer trends that may surprise many observers.
MINISO Opens First Store in Iceland, Entering the Northern European Market
Branded variety retailer MINISO (NYSE: MNSO) opened its first store in Iceland, as well as Northern Europe, on December 6. This marks the fourth store that MINISO has opened in Europe just this month, as the company powers forward in its global expansion strategy.